What makes Pushwoosh a superior MoEngage alternative
With Pushwoosh's customer journey mapping capabilities, you can tailor your mobile messaging campaigns to better suit the needs of your users.
Pushwoosh's campaign builder offers better customer journey mapping capabilities
Campaign builders in Pushwoosh and MoEngage have comparable interfaces and functionality. However, Pushwoosh Customer Journey Builder offers some extra capabilities that are not available in MoEngage:
- In Pushwoosh, you can start your campaign with any number of segments/events, while in MoEngage’s Flows, you can set only one starting segment or event.
- In Pushwoosh, you can change the starting trigger event in an already active campaign, while Flows doesn’t provide such an option.
- In Pushwoosh, you can assign tags to users inside the journey (update user profiles), while Flows doesn’t provide such an option.
Calculate your predictable monthly cost with Pushwoosh
Unlike MoEngage's MTU-based pricing, Pushwoosh offers transparent pricing based on the number of devices. No hidden fees, no surprises.
Which channels do you need?
How many users are in your database?
How do you plan to use the email channel?
Estimated number of email sends: 80000
Advantages of custom plan:
- Custom billing terms and cycle
- Personal onboarding program
- 24/7 priority support
- Dedicated manager
- SLA and guaranteed uptime
- MSA, DPA, Commercial agreement
- SSO, Dedicated private cloud
- Ultra high-speed push delivery option
Your cost breakdown:
- CDP $0
All features are available:
- Campaigns Unlimited
- Mobile push notifications Unlimited
- Mobile in-apps Unlimited
- Segmentation Unlimited
- Personalization Unlimited
- A/B/n testing Unlimited
- Event history Unlimited
- API access Unlimited
Pushwoosh is a safe and transparent choice if you consider MoEngage alternatives
Pushwoosh offers transparent pricing based on the number of devices.
MoEngage charges for MTU (Monthly Tracked Users), so the total amount is difficult to predict and it may include additional fees.
Pushwoosh stores data on private servers located in the US and Germany. Safety and regulatory compliance are guaranteed.
MoEngage uses a third-party public cloud service. Such approach may be doubtful in terms of data privacy.
Pushwoosh supports faster and easier integration
With Pushwoosh, you can hit the ground running in no time:
- The entire process of SDK integration, onboarding, and going into production takes just one month, while the integration with MoEngage can take longer.
- Pushwoosh allows a quick setup without a single line of code.
- Pushwoosh’s UI is convenient for non-tech teams. Marketing managers, copywriters, and editorials can get the hang of our tools quickly.
- Less time and load on a company’s personnel means excellent time-to-value. Start driving your growth metrics sooner with Pushwoosh!
The platform and its different tools are very easy to use. It is intuitive and allows you to adjust it to the needs of the business.
Pushwoosh's Customer Success & Support Team exceeds your expectations
Our team of experts will accompany you at every step, helping you configure your project, import your user database, integrate the Pushwoosh SDK into your application, and even set up your campaigns.
Pushwoosh Custom plans users and customers with the CSM package included get maximum assistance for a seamless experience.
In case you encounter any issues, rest assured that our Support Team is always there to help:
- Ready for a quick response to any question 24/7.
- Priority Support through a dedicated email channel and via voice communications.
- First-response time with Priority Support Package: within 1 hour.
One of the key benefits of using Pushwoosh is the level of support and assistance they have offered us.
Pushwoosh vs. MoEngage: Comparison in Detail
1. Supported channels and features
| Feature | Pushwoosh | MoEngage |
|---|---|---|
| Mobile push notifications | yes | yes |
| Web push notifications | yes | yes |
| yes (out of the box) | yes (via 3d party provider) | |
| SMS | yes (out of the box) | yes (via 3d party provider) |
| yes (via webhooks) | yes (via 3d party provider) | |
| In-app messaging | yes | yes |
| Rich media | yes | yes |
| Message inbox | yes | yes |
| Content cards | no | yes |
| High-speed push notifications (relevant for media and sports) | yes (up to 500k a second) | yes (can be enabled with life segments) |
| Event-triggered multichannel workflows | yes (Customer Journey Builder) | yes (Flows) |
| API | yes | yes |
2. Personalization & segmentation
| Feature | Pushwoosh | MoEngage |
|---|---|---|
| Tags | yes | yes |
| Tags and user data import | yes | yes |
| Filter by Tags | yes | yes |
| Filter by Events | yes | yes |
| RFM segmentation | yes | yes |
| Timezone sensitivity | yes | yes |
| Geo-based notifications | yes | yes |
| Multi-language messaging | yes | yes |
| Dynamic content | yes | yes |
| Deep linking | yes | yes |
3. Automated messaging & workflows
| Feature | Pushwoosh | MoEngage |
|---|---|---|
| Automated multichannel workflows builder | yes (Customer Journey Builder) | yes (Flows) |
| A/B/n testing | yes | yes |
| Time triggers | yes | yes |
| Event triggers | yes | yes |
| Several starting segments/events for one campaign | yes | no |
| Assigning tags to users inside the journey | yes | no |
| Frequency capping | yes | yes |
| User reachability | yes | yes |
4. Analytics
| Feature | Pushwoosh | MoEngage |
|---|---|---|
| Sent, delivered, opened, clicked/CTR | yes | yes |
| Aggregated statistics on campaigns | yes | yes |
| App usage statistics (DAU, MAU) | yes | yes |
| App revenue metrics (conversions, revenue, ARPU) | yes | yes |
| A/B/n tests analytics | yes | yes |
| Real-time reporting | yes | no |
| Automated reporting (sent to email) | yes | yes |
| Extended analytics | no | yes |
5. Extra features
| Feature | Pushwoosh | MoEngage |
|---|---|---|
| Silent push | yes | yes |
| AI-generated push notifications | yes (AI Composer) | no |
| Best time to send | yes | yes |
| Push templates | yes | yes |
| In-app templates | yes | yes |
| AI campaign optimization | no | yes (Sherpa) |
6. Pricing
| Feature | Pushwoosh | MoEngage |
|---|---|---|
| Pricing model | number of devices | MTU (Monthly Tracked Users) |
| Predictable pricing, no additional fees | yes | no |
| Free trial | yes | yes |
| Free plan | yes | no |
| Self-service plan | yes | no |
Trusted by companies that push their limits
Most relevant real-time analytics
Pushwoosh analytics is based on historical data, not predictions. Unlike the competitors, we don't charge an extra for off-the-shelf solutions that don't guarantee any sustainable results.
Data privacy policy
Pushwoosh stores and processes all data on its own hardware servers in the US and Germany. For our European customers, we guarantee GDPR compliance.
Results come before words
Find out how companies of all sizes across all industries achieve their business goals with Pushwoosh
